Abelson Info announces rebrand along with C-suite changes

Abelson Info has rebranded as Abelson Sports, with the company also having made changes to its corporate structure and senior leadership team.

Following the rebrand, the sports betting supplier said processes will be streamlined for “operational efficiency and service offering”.

In effect, the previous Abelson Info and Abelson Odds divisions will now come under the single Abelson Sports banner.

Housed in the new corporate structure, Abelson Sports said its Odds, Data and Tech arms will form the three product arms.

Management added the move would allow for global expansion into North America and Latin America.

As part of the rebrand, several C-suite changes have also been made.

Former Abelson Odds COO Jeevan Jeyaratnam is now chief betting officer, tasked with overseeing the firm’s odds and pricing solutions.

Simon Temple will remain as group COO, focusing on “operational excellence and service delivery across departments”.

Since being founded in 2003, Abelson Sports has secured partnerships with several large operators, including Kaizen Gaming, Entain and Flutter.

Ed Abelson, Abelson Sports founder and CEO, claimed the supplier is now in “the best position” for future growth following the rebrand and leadership shuffle.

Abelson said: “This rebrand represents an exciting new chapter for the company, one that allows us to better serve our partners and enhance our market position.

“By bringing our odds, tech and data expertise together under one unified brand, we are creating a more streamlined and efficient structure that simplifies our proposition and makes us more agile in responding to industry demands. 

“Our new identity as Abelson Sports ensures that we remain a trusted provider for tier-one operators worldwide.

“With our strengthened leadership team and clear focus, we are in the best position to scale efficiently, develop new innovations and continue delivering the highest-quality services.”

The post Abelson Info announces rebrand along with C-suite changes first appeared on EGR Intel.

 Supplier to be renamed Abelson Sports, with management shuffle expected to drive expansion into North America and Latam
The post Abelson Info announces rebrand along with C-suite changes first appeared on EGR Intel.